Table of Contents
Introduction
Entrepreneurship is the process of starting a business and taking on the risks and rewards of ownership. It is a challenging but rewarding career path that can lead to great personal and financial success.
The CUET Entrepreneurship is a domain-specific test that is used for admission to undergraduate programs in entrepreneurship. The test covers a wide range of topics, including:
- The nature of entrepreneurship
- The different types of businesses
- The entrepreneurial process
- The importance of innovation
- The role of risk and uncertainty
- The financial aspects of entrepreneurship
- The legal and regulatory environment for businesses
- The ethical considerations of entrepreneurship
The test is divided into two sections: Section I: Entrepreneurship and Section II: Quantitative Aptitude. Section I covers the basic concepts of entrepreneurship, such as the nature of entrepreneurship and the different types of businesses. Section II covers quantitative aptitude concepts, such as data interpretation, problem-solving, and logical reasoning.
The CUET Entrepreneurship is a challenging test, but it is also an important step for students who want to pursue a career in entrepreneurship. By preparing thoroughly for the test, students can increase their chances of success.
Entrepreneurship Syllabus CUET 2023
Unit 1: Entrepreneurial Opportunity
Sensing Entrepreneurial Opportunities
Environment Scanning
Problem Identification
Idea fields
Spotting Trends
Creativity and Innovation
Unit 2: Entrepreneurial Planning
Forms of business organization- Soleproprietorship, Partnership, Company
Business Plan: concept, format.
Components: Organizational plan; Operational plan; Production plan; Financial plan; Marketing plan; Human Resource planning
Unit 3: Enterprise Marketing
Marketing and Sales Strategy
Branding, Logo, Tagline Promotion Strategy
Unit 4: Enterprise Growth Strategies
Franchising: Concept, types, advantages,limitations.
Mergers and Acquisition: Concept,reasons, types.
Unit 5: Business Arithmetic
Computation of Working Capital
Inventory Control and EOQ Return on Investment (ROI) and Return on Equity (ROE)
Unit 6: Resource Mobilization
Capital Market- Primary
Angel Investor: Features
Venture Capital: Features, funding.